Behavioral Approach to Management

Behavioral Approach to Management

The behavioral management theory had a profound influence on management by focusing on understanding the human dimensions of work. It is also called human relations movement as behavioral theorists focused on managing productivity by understanding factors of worker motivation like their needs and expectations, personality, attitudes, values, group behavior, conflict, and group dynamics. It advocated the use of psychological techniques to motivate employees.

The behavioral school of management emphasized what the classical theorists ignored which is the human element of the workplace. While classical theorists only viewed the organization from a production perspective, the behavioral theorists also focused their study on an individual’s attitudes, behaviors, and group dynamics in the workplace culture.

Hawthorne Studies

The behavioral approach emerged primarily as an outcome of the Hawthrone studies. Many Parke Follet, Elton Mayo, and his associates, Abraham Maslow, Douglas MCgradgor, and Chris Angyris were the major contributors to this school. As part of these studies, the researchers concluded that the workers worked harder because they thought that they were being monitored individually.

This study established the behavioral change that happened due to an awareness of being observed, resulting in active compliance with the supposed wishes of researchers, because of special attention received, or positive response to the stimulus being introduced.

Elton Mayo's experiments showed an increase in worker productivity was produced by the psychological stimulus of being singled out, involved, and made to feel important. Researchers hypothesized that choosing one's own coworkers, working as a group, being treated as special, and having a sympathetic supervisor were the real reasons for the productivity increase.

One interpretation was that "the six individuals became a team and the team gave itself wholeheartedly and spontaneously to cooperation in the experiment. Hawthorne Effect can be summarized as “Employees will respond positively to any novel change in a work environment like better illumination, clean work stations, relocating workstations, etc. Employees are more productive because they know they are being studied.

These findings made Mayo and Roethlisberger conclude that a leader has not only to plan, decide, organize, lead, and control but also consider the human element. This includes the social needs of being together and being recognized for the work interaction of the group members with each other and their wellbeing. A good leader ought to keep the above aspects in his style of working with people and supervising their work.

Maslow's Hierarchy of Needs

Abraham H Maslow (1908-1970), the psychologist, theorized that people were motivated by a hierarchy of needs. Maslow (1943) focused on human needs. Maslow's hierarchy of needs is a motivational theory that explains that people are motivated by five basic categories of human needs. These needs are physiological, safety, love and belonging, esteem, and self-actualization.

His theory rested on three assumptions:

  • All of us have needs which are never completely fulfilled
  • Through our acts, we try to fulfill our unsatisfied needs
  • Human needs occur in the following hierarchical manner:
  • Physiological needs;
  • Safety or security needs,
  • Belonging needs or self-fulfillment needs

According to Maslow, once needs at a specific level have been satisfied, they no longer act as motivators of behaviors. Then the individual strives to fulfill needs at the next level. Managers who accepted Maslow's hierarchy of needs attempted to change their management practices so that employees' needs could be satisfied.

This theory established the principle that a leader's behaviors can be conditioned in a manner that one can have a specific response to specific stimuli. The behavioral theory promotes the value of leadership styles with an emphasis on concern for people and collaboration. It promotes participative decision making and team development by supporting individual needs and aligning individual and group objectives.

It helps managers evaluate and understand how their behavioral style as a manager affects their relationship with the team and promotes commitment and contribution towards organizational goals. This theory helps managers find the right balance between different styles of leadership, and helps them decide how to behave as a leader, depending on concerns for people and for productivity.

Related Links

Creation Date Thursday, 14 February 2013 Hits 37363

You May Also Like

  • Concept of Innovation

    Concept of Innovation

    In today's innovation-driven economy, understanding how to generate great ideas has become an urgent managerial priority. Managers need to encourage and champion ideas and need to help their organizations incorporate diverse perspectives, which spur creative insights and facilitate creative collaboration by harnessing new technologies. Innovation is the embodiment, combination, and/or synthesis of knowledge in original, relevant, valued new products, processes, or services.

  • Bureaucratic Management

    Bureaucratic Management

    Max Weber gave the theory of Bureaucratic Management in 1915. Bureaucracy is a specific form of organization defined by complexity, division of labor, professional management, and hierarchical management control. Weber's theory has two essential elements - organizational hierarchy and rules-based management. Weber made a distinction between authority and power and advocated that authority must be given to the most competent and qualified people.

  • Principles of Communication

    Principles of Communication

    Certain generally accepted truths or principles of communication are important to consider when communicating with others. These principles hold true for all people in every culture. By understanding these principles, you will experience greater communication effectiveness. An effective communication system is one that achieved its objectives. Communication is effective where there are no barriers to communication.

  • Taylor’s Scientific Management

    Taylor’s Scientific Management

    Taylor’s theory of scientific management aimed at improving economic efficiency and labor productivity. Taylor had a simple view that money motivated people at work. He felt that workers should get a fair day's pay for a fair day's work, and that pay should be linked to the amount produced. He introduced the differential piece rate system, of paying wages to the workers.

  • Management Principles by Fayol

    Management Principles by Fayol

    Henri Fayol (1849-1925), a French industrialist and a prominent European management theorist, developed a general theory of management. Fayol outlined the fourteen principles of management.

  • Qualities of Leadership

    Qualities of Leadership

    The ten most important qualities that define a good leader are self-awareness, interpersonal and communication skills, ethical values, organizational consciousness, self-confidence, adaptability and flexibility, imagination and creativity, focus & result-orientation, continuous self-development and accountability and ownership for his actions. These ten qualities of leadership every good leader should possess to a certain extent and must continually strive to develop them.

  • Know Yourself & Your Values

    Know Yourself & Your Values

    At different points in your professional career, it is helpful to identify your core values. Values are the qualities considered to be the most important guiding principles that determine the priorities in your life and greatly influence your career choices. Your career brings happiness when it is in agreement with the beliefs you have about what is important and meaningful to you. Awareness of your values will help you develop a clearer sense of what's most important to you in life.

  • Administrative Theory by Fayol

    Administrative Theory by Fayol

    The administrative theory of management is focused on principles that could be used by managers to coordinate the internal activities of organizations. The most prominent of the administrative theorists was Henri Fayol. Fayol observed a work stoppage and judged it to be a management failure. He believed that organizational managerial practices are important for driving predictability and efficiency in organizations.

  • The Skill of Decision Making

    The Skill of Decision Making

    In its simplest sense, decision-making is the act of choosing between two or more courses of action. Decision making is a key skill in the workplace and is particularly important if you want to be an effective leader. When decisions have to be made, there are several stages that you should go through to reach a practical solution. Understand the meaning and importance of decision making and how to look at it as a process.

  • Factors of Leadership

    Factors of Leadership

    There are four major factors in leadership called Leader, Follower, Communication, and Situation. The success of the leader is dependent on how the leader is effectively able to communicate and motivate followers to perform desired tasks using the appropriate leadership style best suited for the given situation. Interdependencies and dynamics of these four factors of leadership must be considered by a leader to be effective.

Explore Our Free Training Articles or
Sign Up to Start With Our eLearning Courses

Subscribe to Our Newsletter


© 2023 TechnoFunc, All Rights Reserved